1. Color trends don't just pop onto the scene out of nowhere. They evolve over time. It takes awhile for our eyes to adjust, accept and like a new color or combination of colors. I usually experiment with a new (edgy) color in a small way in one release and then expand on it in future releases. Such was the case with the color I call Orchid (pink with a violet cast to it).
Here it is in the the top color in "Feeling Groovy" first released in Summer 07'
This was the beginning of color stories to come Orchid and Spa.2. If I build on a color story with multiple releases it gives the retailer a chance to build on groups as they sell through and always have something "new" and "fresh". ( same logic used in "wardrobe building" when a designer uses colors that work together in progressive collections. I really appreciate it when the blouse I buy today goes with the skirt I bought in the previous collection!)
So here it is the latest installment of Orchid and Spa (the sweet print in the middle is "Pet Deer")